Hailing from Jalandhar, Punjab, Pihu explains that she requested her father to take her to a cooler place due to the sweltering temperatures in her hometown.Her father suggested Kashmir as a destination with a mix of warm and cold weather, prompting the family to plan their trip to the valley.
When her father inquires if she is enjoying the trip, Pihu enthusiastically responds, “Haan ji, bahut zyada (yes, very much).”
She invites viewers to share their experiences, saying, “I love Kashmir. I have come to Kashmir for the first time. Have you also come to Kashmir? Tell us in the comments.”
The video quickly went viral on social media, garnering thousands of views and numerous comments. Many viewers have even suggested that Pihu should be appointed as the brand ambassador for Kashmir Tourism for her heartfelt words.
Upswing in Kashmir tourism
The number of tourists visiting Dal Lake and nearby regions in Kashmir has risen, and this trend is anticipated to continue in the coming days. Srinagar, with its pleasant weather, stands out as one of the coolest destinations in India currently, as most states are experiencing severe heat waves.
According to the President of Kashmir Houseboat Owners Association, this surge in visitors is a promising sign for the region’s tourism industry, which has been on an upswing over the past few years. The increased footfall is expected to boost the local economy and provide a much-needed fillip to the tourism sector, which has faced challenges in the past.
As more and more people seek respite from the scorching temperatures across the country, Kashmir’s popularity as a summer getaway is likely to grow further.